Apostrophe's - what's that all about?

In the same way that I was determined not to become a Mac zealot when I bought my first iMac G4 (I failed), I was intent upon not letting my annoyance with abused apostrophes become ‘a thing’; it doesn’t matter, right? The English language is a beautiful and fluid thing, and in the process of evolving can accommodate many inaccuracies. Bollocks. It’s not hard people, learn the rules and you might actually write what you mean. So here’s a whole new thread. I’ll record instances of apostrophological* ignorance and I’ll hopefully feel better, and be slightly less grumpy old man angry.

But I doubt it.

*Now I’m really pissed off. I just made that word up, and it’s real.